we all know Next newspaper, commonly dubbed the best thing to happen to news reporting in Nigeria (if you don't, click on the link :P).
Elan, it's Fashion inlay, is set to take over from the likes of Thisday Style and the Guardian Lifestyle with the clear difference in its approach to a weekly fashion publication.
Stylist to Elan, Tayo Shonekan, also has on her resume the coveted title of designer. Her fashion line aimas encompasses a fun, feminine, and very African take on the basics of any woman's wardrobe: Tee-shirts and bags :)
Every item is adorned, painted or crafted by hand, giving them a unique, one-of-a-kind look as no two paintings are ever identical.
isn't this the cutest little ballerina tee shirt?
isn't this the cutest little ballerina tee shirt?
frills, bows and ladybugs. cuute!!
Each of these purses was originally a hand-painted work of art done on canvas, folded over and lined on the inside to make the very different canvas purses. i heart the paintings of the women in their geles (head-tie), each one sequined or/and beaded to draw attention to the necklaces and bracelets on each figure.The proud, beautiful peocock also has sequined feathers to emphasise its glory. i really like!
more cutesy, feminine tops
Tayo Shonekan (center) and her sales Team, all dressed in uniquely hand-crafted aimas tops.
Problem with Nigerian fashion industry is that such a business may not be sustainable. She can have a little boutique shop but how will this ever grow beyond that? It also depends a lot on her creativity or hiring artists willing to work for her...
ReplyDeleteooo really kewt shirt and lady is really kewl as well, met her at fellowship one time, ill be sure to patronize her :-)
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